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Why You Need a Game Plan Before You List Your House

  • 3 min read

Have you thought about selling your house?  If you don’t know the process or the market, it is important to do a little work up front to learn a few things early on to set yourself up to win. Think of it as a game plan.  

If time is on your side and you are considering selling in the next year, you can be very strategic in your preparation.  Another great thing about having a game plan with some time to prepare is that you can watch the market and if you see a shift coming, you’ll be ready to act however you need to.  

If time is tight and you only have a couple of months or a few weeks before listing your home, the game plan will help you work with the time you have to do the most important things first and work your way to the list date with ease but still in a very strategic manner. It is incredibly important to priortize the list and know what order to act. If time is precious, you won’t want to waste it doing things that won’t matter as much.

What is needed for your game plan?

What are the factors at play?  You should know if it is a buyer’s market or a seller’s market.  This will greatly impact your approach to selling your home.  What season will you be selling?  What is the current condition of your home?  How does this compare to your competition now?  What is the availability of contractors, inspectors, photographers, etc. that will be needed in preparing the home to sell?  What are you willing to do?

What is the timeline?  This can mean your timeline to get where you need to go (are you building, looking to buy locally, moving out of state, etc.), the timeline that the market will dictate based on current trends, or simply the timeline from deciding to sell to it actually going on the market.  

What is important to you?  Time, money, simplicity/ease?  Once you determine what is most important to you, you’ll know what direction you need to go.  There are many paths you can take to get you to the same outcome…selling your home. There may be a different approach if timing is more important than money or if simplicity is more important than timing. If money is more important then you may to prep more and depending on the market, may need to anticipate more days on market. As long as you know this going into it, you’ll be prepared for various scenarios.

What factors can help you stand out above the competition?  Knowing the market, you can make decisions on whether or not to make any updates or changes before listing or if you can list the home in its current condition without any changes.  For people looking for simplicity in listing prep, this can be huge to find that one thing to make the biggest impact for your home sale.

How do you create this game plan?

How do you create this game plan?  Research, market knowledge, identify trends, understand what buyers are wanting at this moment, identifying your competition, know your timeline.  Get help to strategically position your home to get the outcome you desire. When you go to hire an agent, asking the right questions and knowing your priorities will help you identify the right agent for you to create a game plan to get you moved and to know what to expect.

Need help with your game plan?